Sarawak Sees Breezing Start at ITB Berlin

Berlin, Germany; Wed: TheInternationale Tourismus-Börse (ITB) Berlin opened its doors at Messe Berlin yesterday to more than 10,000 exhibitors from 185 countries.

Sarawak Tourism Board (STB) participated in this world’s largest travel show with an 18-member strong delegation headed by the Minister for Tourism, Arts, Culture, Youth and Sports, Datuk Haji Abdul Karim Rahman Hamzah together with three Kuching-based travel partners.

The first day of the fair’s opening saw the packed programme for the Minister and his Assistant, Datuk Lee Kim Shin with trade business partners taking turns for the schedule meeting sessions and media interviews by Berlin based FVW Medien travel trade magazine, Reise Aktuell, Vienna based international travel magazine and the Radio xy UG station.

During these meetings, a variety of topics were covered including talks on airline connectivity, promoting current events and creating new events in Sarawak, as well as, promising an encoring interest from ITB Berlin in the future.

STB’s first day business engagements showed promising outcome with leading Amsterdam based De Jong Tours and Switzerland Asien Direkt GmbH showed  renewed interest in Sarawak.

Tomorrow’s line-up of programme for Datuk Karim includes the signing of Memorandum of Understanding on joint marketing programme in Germany between STB and Tischler Reisen GmbH and also the launching of the marketing campaign for the State’s new tourism destination, Sibu and Central Sarawak.

ITB Berlin is expecting more than 160,000 visitors attending the five-day fair   which is reputed to be the world’s biggest and leading travel trade show.

Picture shows FVW Median’s editor, Christine Engelhardt (left) interviewing Datuk Karim Rahman Hamzah. Seen from right, the Permanent Secretary to the Ministry of Tourism, Arts, Culture Youth and Sports, Hii Chang Kee, STB Chief Executive Officer, Sharzede Datu Salleh Askor and Datuk Lee Kim Shin.

 

Updated: 6 March 2019

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George Town Festival

Heralded in the International New York Times as one of Asia’s hottest up-and-coming arts events, Penang’s George Town Festival (GTF) returns this August with an unbeatable lineup of local and international performances, exhibitions and events. Three of this year’s highlights will be making their Asian debut, including the Spanish hip hop/flamenco fusion dance theatre Titanium, the Australian-made, highly choreographed musical and dance feature AM I, and the Iranian experimental theatre Slow Sound of Snow. Berlin’s Rimini Protokoll will make their Southeast Asian premiere with one of the festival’s most anticipated shows, 100% Penang. In keeping with its mission to prioritize community initiatives, GTF will introduce two street festivals to this year’s line-up. ATM @ Beach Street, or All Things Malaysian, will celebrate the country’s rich cultural tapestry with a full day of pop-up shops, installations, dancers, live music and more. Butterworth Fringe Festival, or BFF, will ferry the festival over to the mainland, giving festival-goers a chance to see and experience a wide range of performers while enjoying a different view of Penang.

George Town Festival Secretariat
c/o Joe Sidek Productions Sdn. Bhd. (897447-P)
1st Floor, 86 Armenian Street
10200, Georgetown, Penang
Malaysia

CONTACT INFORMATION

Phone: +604 261 6308
Fax: +604 261 6305
Email: info@georgetownfestival.com